Sunday, 15 April 2018

Promotional Material

My website has been live for a while now and I have been trying to expand my social media presence on Instagram and linked In. I have gradually been populating these sites with my work but still struggle as most of my up to date work has been completed for competition briefs and I don't want to put them online until the competitions have finished. Instagram has been working well, making gradual progress expand my connections. I think I could make more use of Instagram by messaging Illustrators who have been published and asking them for advice about how they got started.

I also would like to start making some promotional material to hand out at events and sent to publishers. Something to make me and my work stand out when sending manuscripts. I was thinking of making post card sized prints, possibly personalised fro each individual scenario if possible or if not something nice and simple but that has a simple narrative to it. I want the illustrations for these to catch both the eye and the imagination of the person receiving it, whether its a simple joke or something more emotional stimulating I would like them to have an impact and be memorable.
I could also make other products but need to make sure they are tailored for the purpose. primarily they are something to advertise me and my work so need to be able to showcase my work as well as possible. The items need to be something fairly small so that they are not an inconvenience for the person receiving them. Business cards are the easiest and simplest option but I would like to find something that is more interesting/unique to stand out and something that is more likely to be kept/used to remind the person receiving it of my work.

Ideas
- Pin badges
- Personalised note pad with my work as the cover
- Signed a5 print (single image or comic layout)
- Small story book
- A set of character stickers (maybe components to make your own character/scene)

Time to get to work on the illustrations!!!

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